Use technology as a creative tool.

We enable you to make decisions based on users’ measurable emotional reactions!

Our mission is to make neuromarketing technology, currently only used by lead scientists and the world’s largest organisations, available and affordable to all.

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We helped the National Danish Broadcast Corporation (DR) significantly increase the user experience of the trailer to the TV show: Nordland 99: Making it one of the most powerful trailers they ever distributed (4th best performing on social media ever).

All: 32 %

+ 62 %

Women: 15 %

+ 290%

Recall: 32 events

+ 60%

SoMe Activity on DR

+ 380 %

All: + 52 %

Women: 60 %

Recall: 56 events

Some Activity on DR

A DR producer made the best possible version of the trailer (within normal restraints).

We tested the trailer on 30 viewers and gained insights into their emotional experiences.

A new updated version of the trailer was made based on the learnings from the test.

The updated trailer was tested on 30 new respondents (within the same target group).

A final trailer, with minor finishing touches, was released on social media.

*Results from a project with The Danish Broadcast Corporation

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Test, code and evaluate undeniable facts with bio-sensors.

Dig deep into the human biological responses, emotional reactions, and discover previously hidden realizations about the stimuli you are crafting and the reaction in respondents that you seek

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